The youngster advertising “Ice Cold Beer” attracts police attention.

Some individuals possess a natural business acumen from an early age. Success hinges on this innate sense, coupled with a resolute mindset, a readiness to take calculated risks, and a desire to challenge and refine one’s skills.

Meet Seth, an 11-year-old entrepreneur from Utah who has already embarked on a business venture, earning admiration for his unconventional marketing approach. Standing closer to the sidewalk, he proudly displayed a sign that read “Ice Cold Beer,” opting for a unique choice instead of the typical lemonade stand.

While many found it endearing and commended him for his entrepreneurial spirit, others, concerned about a minor seemingly selling beer, contacted the police. Responding swiftly, officers approached Seth’s stand, but rather than reprimanding him, they shared a good laugh.

It turns out the young businessman was selling root beer, cleverly emphasizing “root” in smaller green letters compared to the prominent “beer.” The Brigham City Police Department saw his poster as a brilliant example of successful advertising, acknowledging not every kid could pull off such a stunt.

Once the story circulated online, readers couldn’t resist commenting. “He is smart, neat, and industrious. With that mindset, he can achieve anything!” praised one person, acknowledging the support of the amazing police officers acting as mentors.

Contrary to the idea of shaming the person who reported the incident, the police emphasized that residents should never feel embarrassed to contact them, as they were simply reporting what they perceived as a questionable situation without any malicious intent.