This week, there was a lot of talk about the use of AI in Hollywood when Marvel Studios employed AI to assist in generating the opening titles for its new Disney+ series, “Secret Invasion,” which is fronted by “Avengers” veteran Samuel L. Jackson.
Jackson recently shared his thoughts on the heated topic in an interview with Rolling Stone that was published on Tuesday, stating that he’s shocked that celebrities like Tom Hanks are only now talking about it when he’s been concerned about it since his time on “Star Wars.”
“Didn’t people just start worrying about it? I inquired about it a long time ago. ” When I first got scanned for George Lucas, I was like, ‘What’s this for?'” the actor explained.
“George and I are good friends, so we kind of laughed about it because I thought he was doing it because he had all those old guys in ‘Episode I,’ and even if something happened to them, he still wanted to put ’em in the movie,” Jackson explained.
Because of all the numerous outfits the various heroes and villains wear, the “Avengers” actor revealed that getting “scanned” has become a regular at Marvel Studios, noting that they pioneered de-aging technology with movies like “Captain Marvel.”
“Ever since I’ve been in the Marvel Universe, they scan you every time you change costumes in a Marvel movie.” Ever since I did ‘Captain Marvel,’ and they did the Lola project where they de-aged me and everything else, I’ve been thinking, ‘Well, I guess they can do this whenever they want if they really want to,'” Jackson remarked.
According to Jackson, employing AI “could be something to worry about” for performers in the future.
Concerning his own likeness, Jackson stated that he constantly analyzes his contracts and removes sections that allow studios to exploit his picture “in perpetuity—for example, after his death.
“Future actors should do what I always do when I get a contract that says ‘in perpetuity’ and ‘known and unknown’ on it: I cross that shit out,” the actor said. “It’s my way of saying, ‘No, I do not approve of this.'”