This viral meme is deceptively easy. It often depicts a huge square split into smaller squares. At first sight, you might notice 4 or 9 squares—but more profound investigation reveals 16, 18, or more, depending on how you interpret overlapping or layered forms.

The graphic comes with a startling claim: “The number of squares you see will reveal your biggest flaw.” It then provides a breakdown, such as, “If you see ten squares, you’re impulsive.” If you notice 14 squares, you are overly sensitive. Seeing 18 squares indicates arrogance.

The numbers and problems differ from version to version, but the principle stays the same: the way you visually analyze a form puzzle is said to reveal a core truth about your nature. The appeal is easy to comprehend. It’s participatory (you must count), offers personal insight, and encourages social comparison (“Wait, how many did you see?”).